The international food exhibition, WorldFood Istanbul, is an effective tool for increasing sales, promoting products and attracting new customers, through direct contact with a large number of representatives of retail chains and wholesale companies interested in purchasing food. For 28 years, WorldFood Istanbul has been the meeting point for international food and beverage producers and key buyers in Turkey. It is the ideal place for foreigners to explore the Turkish food sector, to network with important personalities from industry and buyers and to promote their products in an interesting new market. As a B2B event, WorldFood Istanbul is the perfect platform to increase sales and attract new customers in a $ 1 billion food import sector. Imports have steadily increased in Turkey over the past decade. New social trends, such as business lifestyle, urbanization and higher average incomes, are changing the way Turks buy and eat food and drink, increasing export opportunities for foreign companies.

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